Support for
The Setback Cycle
Hello! Thanks for offering to help me share The Setback Cycle with your networks. By ensuring people know it exists, you might be able to help them navigate the inevitable obstacles that come their way.
Below is everything you need to post about the book on your social media channels, in your newsletters, in your Slack channels, in your emails, via passenger pigeon or any other preferred method of communication.
Use as little or as much as you’d like, put it in your own words, mix it up and shake it around.
I cannot express how much I appreciate your help getting the word out.
Pre-made social media assets:
Below are a few graphics, should you choose to use them. You’ll find them in a variety of sizes to download in this Google Drive.
Once the book is out, I’d love it if you could share your selfies with the physical copy (I still kind of can’t believe there will be physical copies, can you?)
Sample social copy:
Feel free to write your own caption, or choose from this selection below:
@amysho wrote #TheSetbackCycle so the rest of us can navigate our own inevitable setbacks and emerge with a renewed vision and clarity on our path forward. Can’t wait to get my hands on this book!
Can't wait to dive into #TheSetbackCycle by @amysho! She interviews dozens of founders, industry shakers, and experts on how they used their setbacks to fuel a comeback.
I am fascinated by the psychology behind setbacks- which is why I’m so excited to read The Setback Cycle. The author offers a research-backed framework that explores a fresh take on this concept.
Talk about timely. #TheSetbackCycle is a new book by journalist @amysho, who combined over a decade of interviews with some of the world’s most prominent leaders to create a how-to guide for on taking yourself through your toughest moments to forge a stronger path forward.
Can’t wait to read #TheSetback Cycle, a timely framework from @amysho developed from research with scholars, psychologists, neuroscientists, and executive coaches, and supported through Amy’s personal conversations with leaders and innovators
I am excited to finally read #TheSetbackCycle! The author interviewed hundreds of founders and leaders for Forbes and realized that most of their journeys to success were born from setbacks. So she came up with a framework to help people understand and work through the process.
Sample Amazon review copy:
The Setback Cycle makes you feel like you’re having a conversation with a friend over coffee, and she’s chatting with you about all these cool things she learned. You want to continue the conversation and absorb what she knows.
Everyone says to resilience is great but reading The Setback Cycle helped me really understand the process we all go through when we work to actually build that resilience.
The Setback Cycle gives great advice and has great storytelling, but it’s also an engaging, entertaining read for those who are interested in hearing how today’s most influential leaders have worked through some of their hardest moments, inspiring us to work through our own.
I am finally reading Amy Shoenthal's long anticipated book, The Setback Cycle, which is out today! After interviewing hundreds of founders and leaders for her Forbes column, she noticed that most of their journeys to success were born from setbacks. So she spent the past few years diving into research to find out the science behind why this happens. That's how she came up with The Setback Cycle framework - so the rest of us can navigate our own inevitable setbacks and emerge with a renewed vision and clarity on our path forward.
The Setback Cycle is the must have guide for anyone finding themselves in a personal, professional, or societal setback - for those of us striving to figure out the path forward - aka, all of us. It’s also an engaging, entertaining read for those who are interested in hearing how some of today’s most influential leaders have worked through some of their hardest moments. Most of all, it offers advice on how to take ourselves through those tough moments and emerge with renewed clarity.
Here’s some language to pull into a newsletter, email or to weave into casual conversation:
Setbacks are an unavoidable aspect of life—and while uncomfortable, they provide an opportunity to redefine success and gain a renewed perspective. Some of the world’s most prominent leaders attribute their setbacks to the reason they found success. Their lowest moments paved the way for their creative rebirth. But why does this happen?
That’s the answer Amy Shoenthal searched for as she spent the past few years researching this phenomenon and developing a framework for her book, The Setback Cycle. In speaking with leaders like Robin Arzón, Reshma Saujani, Norma Kamali, Stacy London and others, along with psychologists, neuroscientists, executive coaches and more, Amy takes people through this common experience in a way that enables them to understand it, address it, and come out the other side with a renewed sense of growth and a clear vision.
Early praise for the book is coming in from folks like Randi Zuckerberg, Jo Piazza and others. Eve Rodsky, New York Times Bestselling author of Fair Play and Unicorn Space, says, "Through a combination of engaging storytelling and straightforward advice, Amy shows you how to work through your biggest setbacks and emerge with creativity, innovation and a strong sense of self.”
Amy’s mission in writing this book was to enable everyone to navigate their careers -- and lives -- armed with the tools to work through this inevitable cycle.
For Media or Speaking Engagements:
Here is a link to my media kit. For inquiries, please email amy@amyshoenthal.com
For images of the cover or headshots, please look in this google drive.
Please find my bio here.
If you have any questions, feel free to email my team at amy@amyshoenthal.com.
Thank you SO much!
Amy